Our president, Andrea Schwartz, worked as a fundraising professional for 20 years prior to joining her family business. She has experience with a variety of nonprofit organizations – large and small – helping start-ups establish themselves and their offices, as well as working for well-known, already established organizations. Ms. Schwartz’s hands-on experience as a fundraiser and her keen insight into the day-to-day operations of nonprofits allows her to understand the special needs and requirements of nonprofits, generating numerous successful results for our clients. We believe that this hands-on experience and vision sets ads apart from the competition.

Ms. Schwartz has helped raise millions of dollars for these worthy organizations both during her tenure as a full time fundraising professional, and throughout the last 25 years, through direct response marketing campaigns.

Her greatest personal achievement was to assist in convincing the Government of Israel to allocate over $100,000 from her late cousin’s estate (that had been left to the State of Israel and not to any specific organization) to build a major recreational park in the city of Beer-Sheva, Israel.

How does ads help you protect and expand your donor base? The answer is not a simple one ... but we feel we offer some compelling suggestions and methodologies.

Strategic marketing drives your success and links your business strategy, helping to build fundraising and market share. Through a rapid, integrated process of using market and competitive intelligence, ads will help define your market position and help create an expanded identity. This identity will consider the individual contributions of talented and devoted leadership currently involved with your campaign, and reach out to spark the support of many new faces and families.

If you already have a direct response marketing campaign in place, together, we will make a careful evaluation of your recent history of direct mail programs and member/donor base in general, donor satisfaction, and information sharing, as well as the entire range of communications with your donors. We will look at the strengths, weaknesses, and challenges of current program methodology.

Based on data collected, we will offer recommendations for expanding and enhancing your current donor/membership base, crafted to seamlessly integrate with your overall campaign whenever possible.

If this is your first campaign, ads welcomes the opportunity to help create a successful, comprehensive vision with and for you. Depending on the needs of your organization, our suggestions incorporate image building, membership enhancement and expansion, planned giving, and strategic mailing list management and brokerage.

Our mutual goal: to broaden membership, generate enhanced donor support, and raise awareness of planned giving and dedication opportunities (if offered). Your direct mail campaign will be designed to appeal to your current constituency, and to reach out to a larger market of potential donors and supporters through acquisition.

Our services include (but are not limited to) the following:

We believe in the personal touch. Faxes, tele-conferences, and emails are important technology essential to conducting business in this day and age. BUT NOTHING TAKES THE PLACE OF FACE-TO-FACE MEETINGS. Face-to-face meetings are an intrinsic ingredient of a successful professional relationship. We make ourselves available on short notice to handle issues that may arise as we move forward with the planning and implementation of your campaign.

In conclusion... ads is not just an agency. We are a consortium of dedicated professionals who are committed to excellence and to your success. Our mission is to work with you and your staff to create an exciting, impact based, results oriented direct marketing campaign.

Thank you for taking the time to learn about the ads advantage. We look forward to hearing from and working with you!